Mistakes are inevitable, although we try to avoid them at all costs. We also often talk about “learning from mistakes” and indeed — in most cases, this is a wonderful thing. But what happens when we focus our efforts solely on correcting mistakes?

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Let's take a look at the 1908 Model T Ford, one of the most recognizable cars of the early 20th century. It was neither the most modern nor the most technically advanced for its time (mistakenly considered the first car created on the assembly line). So what was behind his success?

The key to Ford's success, in addition to a well-tailored offer for the customer, was the constant pursuit of improvement by its creator. The Model T was focused on quality of materials and holistic approach to the product (Model T) and process (production line). As a result, the production time was reduced from 12 hours to 90 minutes, which significantly reduced the cost of the car, and for the first time a catalog of spare parts for the vehicle was offered.

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Ford's approach and Model T offering solved customers' problems and gave them something they didn't know they needed. Improving a product or process cannot be based only on correcting errors, it must look ahead and think about what could be, not just what is. Not just today, but tomorrow too.

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Ford's position today illustrates the other side of this coin: despite its many years of history, excellent quality and efficient manufacturing process, it has been overtaken in the market by Tesla. What does Tesla offer that Ford doesn't have? Simple: Ford improves existing processes, improves what it has, but does not meet the novelties. Tesla, on the other hand, especially in the eyes of consumers, identifies not only with the idea of the highest quality, but also innovation.

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The famous statistician, William E. Deming, argued that quality is the main driving force of business. Whatever she is and however she shows herself to the client, she must present herself continuous state of improvement.

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So how do you take care of this in your business? Go to Business Hero Cards and see how to change your strategy using the Deming method, which will quickly introduce you to the basics of Deming's continuous improvement scheme and help you implement this principle into your business.

Today, you can take the first step towards changing your business. Talk to our expertswho will be happy to answer your questions. No strings attached!