ECOMMERCE FOR B2B and B2C
UX and UI for eCommerce from scratch
Are you facing the challenge of building an online store from scratch? We can help you choose the right platform. We can design the customer journey, a complex configurator, or an online service sales process. The store design will support SEO and meet the real expectations of your customers.
We gather data about your customers, their habits, and needs. We compare it with your current strategy in the segment where you sell.
Empathy with the user
Then we conduct a Mystery Shopping study and prepare an expert audit. We also analyze Customer Service actions.
Choosing the right technology
Based on your expectations for functionality and our recommendations, we choose the technology in which the store should be created. The technology will be consistent with your expectations, budget, and development strategy.
Next, we design the UX shopping path, complex configurators, and communication for users. In the final stage, we test it with your store’s customers. We conduct usability tests tailored to the element we want to test.
You will also receive a ready-made Design System from us. This is a set of ready-made interface components that you can use in the store’s later redesign. The Design System allows for the elimination of errors during the implementation stage. In other words, you save time and money.
We will take care of the technological implementation process for you, so you don’t have to worry about it. Additionally, we will design animations and microinteractions if the technology requires it.
To analyze the implemented UX, we will use User Experience measures and user behavior analysis tools. These will help you develop your business, and help us improve your eCommerce.
You will receive continual UX and UI support through monitoring and discussing the established measures with you. We can also prepare A/B testing and design new functionalities.
UX and UI team for eCommerce from scratch
Co-founder | Strategy Designer
Frequently asked questions
Creating a UX and UI design for an eCommerce site can take anywhere from three to eight months. The time required to design these elements depends on the complexity of the project and the scope of work involved. In each Case Study, which you can find in the portfolio section, you will find information about the time spent on each stage of the project. This information can help you estimate how long it might take to complete your project.
Our team includes UX and UI designers who ensure that the user experience of your online store is unique.
Building a Design System helps maintain consistency in graphic elements, both in your store and in email correspondence, advertising, and social media. Our standard practice includes preparing a Design System for each project, at least in the form of a UI Kit.
“ZIMA allowed us to look at the client’s needs from a perspective that was previously unknown to us. They question and investigate everything to ensure that the client won’t question anything later on. Thank you.”
Develops FoodTech startups
“I used to associate Zima (meaning winter in Polish) with a rather uninteresting time of year. However, the ZIMA agency has truly transformed my perception of the word. Working at the highest level may sound like a cliché, but we haven’t felt this well taken care of in a long time as an organization. Their preparations for workshops and meetings have been exemplary, and their work itself is refined down to every detail. With 20 years in the e-commerce industry, I consider their UX/UI level to be exceptionally high. That’s why it’s only natural for me to recommend them. Anyone looking to elevate their UX/UI now knows where to turn.”
“After implementing the new product page and listing, the number of customer inquiries for product features such as price, availability, color or finish options, dimensions, and scale has significantly decreased. I am very satisfied with the results and highly recommend the company.”
Head of Client Service at Yestersen